THE BRAND LAB SERIES

For founders wearing multiple hats
and 
tired of figuring it out alone.


Three focused workshops closing the gap between
overthinking and showing up consistently.

 

BOOK YOUR SPOT

 

 

What's The Brand Lab Series?

Three real shifts.


Each 70-minute session tackles one of the three areas where brand communication
commonly breaks down. You leave with clarity, not just notes.

80% of founders have a clarity gap they don't even know is there.
70% say their brand hasn't caught up to their business.

These workshops fix both.

Attend one. Attend all three. You choose.

BOOK YOUR SPOT

Here's the conversation nobody's having out loud

 

 "My content is fine. It's just not really... me."

 "I've been using AI but it sounds like everyone else now."

 "I second-guess everything before I hit send."

 "I feel like I should be further along than this."


Come along if you think:


You're good at what you do but struggle to communicate it simply and consistently

You've outgrown your current brand but haven't caught up to it yet

You second-guess your content before you post and sometimes don't post at all

You want to attract higher-quality clients but your message isn't quite landing

You're using AI to help with content but it doesn't sound like you

3-Part Brand Lab Workshop Series

 

WORKSHOP ONE

Brand Clarity

You can explain what you do. Sort of. Depending on the day. Or who's asking. And based on how much coffee you've had.

This workshop gets to the actual foundation — so your brand is clear enough to build on, not just clear enough for now.

Time & Date
Friday 22 May, 2026

Online: 11:00am-12:10pm via Zoom
WORKSHOP TWO

Brand Alignment


Somewhere between the thinking and the doing, things get muddy.

You have some foundations in place.You know what you offer — you're just not sure how to execute it consistently or where to focus. This workshop brings it back into line.
 

Time & Date
Friday 29 May, 2026

Online: 11:00am-12:10pm via Zoom
WORKSHOP THREE

Overthinking Loop


It starts with: I'm inspired and creating. Next, you're second-guessing. Rewriting. Overthinking and closing the doc. 


The mental load of not publishing 'something' runs on a loop (in the background) and costs you more energy than the content itself. This workshop breaks it.

Time & Date
Friday 5 June, 2026

Online: 11:00am-12:10pm via Zoom

How it works

70 minutes. Real work.
You choose how you join.


Online via Zoom

11:00am sessions for those who prefer to join from wherever they are.

You choose what works. 
You DO NOT have to attend all three. 

One session or all three. 
You decide.

SINGLE WORKSHOP

$127

+GST

Choose any one workshop from
the series
.

Most flexible.

BUY NOW

FULL SERIES WORKSHOP

$330

+GST

All three workshops in the series.

Best Value.
Save $50.

BUY NOW

Hosted by Monica Kade

 

Brand strategist and copywriter with 15 years of experience working with founder-led businesses, startups and corporates. From VISA and L'Oréal to the business owner who's been figuring it out themselves for too long.

The Brand Lab Series came from the same conversation I keep having. Smart, capable people whose message isn't reflecting the level they're operating at. These workshops are the fix.

-  15+ Years in brand strategy
-  2,200+ Projects completed
-  $2.5M Single pitch letter
-  150% Conversion lifts achieved

BOOK YOUR SPOT

Walk in overthinking. Walk out with a plan.
 — your spot is waiting.

BOOK YOUR SPOT

Any questions, reach out here.