THE BRAND LAB SERIES
For founders wearing multiple hats
and tired of figuring it out alone.
Three focused workshops closing the gap between
overthinking and showing up consistently.
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BOOK YOUR SPOTÂ
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Three real shifts.
Each 70-minute session tackles one of the three areas where brand communication
commonly breaks down. You leave with clarity, not just notes.
80% of founders have a clarity gap they don't even know is there.
70% say their brand hasn't caught up to their business.
These workshops fix both.
Attend one. Attend all three. You choose.
Here's the conversation nobody's having out loud
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 "My content is fine. It's just not really... me."
 "I've been using AI but it sounds like everyone else now."
 "I second-guess everything before I hit send."
 "I feel like I should be further along than this."
Come along if you think:
You're good at what you do but struggle to communicate it simply and consistently
You've outgrown your current brand but haven't caught up to it yet
You second-guess your content before you post and sometimes don't post at all
You want to attract higher-quality clients but your message isn't quite landing
You're using AI to help with content but it doesn't sound like you
3-Part Brand Lab Workshop Series
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WORKSHOP ONE
Brand Clarity
Time & Date
Online:Â 11:00am via Zoom
In-person:
5:30pm to 6:45pm, Prahran, Melbourne.
Address provided after booking.
Max 12 spots. Nibbles & Notes.Â
WORKSHOPÂ TWO
Brand Alignment
Close the gap between who you are now and how your brand is showing up. You've evolved. Your communication should too.
Time & Date
Wednesday X May, 2026
In-person:Â
5:30pm to 6:45pm, Prahran, Melbourne.
Address provided after booking.
Max 12 spots. Nibbles & Notes.Â
WORKSHOPÂ THREE
Overthinking Loop
Break the cycle of second-guessing, stalling, and rewriting. Build the structure that lets you create and communicate with confidence.
Online:Â Â 11:00am via Zoom
In-person:Â
5:30pm to 6:45pm, Prahran, Melbourne.
Address provided after booking.
Max 12 spots. Nibbles & Notes.Â
How it works
70 minutes. Real work.
You choose how you join.
Each workshop runs twice on the same day. Pick the format that works for you.
Option A — In Person
Evening sessions in Malvern or Prahran. 5:30pm to 6:45pm. Capped at 12 people so everyone gets genuine attention. Nibbles and notes provided.
Option B — Online via Zoom
Same content, same energy. 11:00am sessions for those who prefer to join from wherever they are.
You choose what works. Both options cover the same material.
You DO NOT have to attend all three.Â
Hosted by Monica Kade
Brand strategist and copywriter with 15 years of experience working with founder-led businesses, startups and corporates. From VISA and L'Oréal to the business owner who's been figuring it out themselves for too long.
The Brand Lab Series came from the same conversation I keep having. Smart, capable people whose message isn't reflecting the level they're operating at. These workshops are the fix.
Walk in overthinking. Walk out with a plan.
 — your spot is waiting.
Limited to 12 people for in person sessions. First in.
Any questions, reach out here.
