TheĀ Brand Blog
For founders who know what they do but struggle to say it simply.
Thoughts on brand strategy, communication, and building a business that people trust, and recognise.
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Being trusted isn't the same as being liked.
Liked is nice. Liked gets a warm comment, a friendl...
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Your thinking is your edge when it comes to brand communication.
Not the Canva template. Not ...
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There's a special kind of silence that happens when a founder opens a blank document to write con...
If you have ever asked AI to write something for your business and received a paragraph that sounded...
There is a particular kind of frustration that happens when your business has grown, but your brand ...
If you can do the work brilliantly but still feel awkward the second someone asks, "So, what do you ...